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Huda Beauty Empowered Eyeshadow Palette.

Top 5 Beauty Launches of the Week: Hourglass, Drunk Elephant, Huda Beauty, and Oskia

Posted on September 25, 2022October 6, 2022 by yuliia

I’ve narrowed down the best beauty launches of this week, including products from Hourglass, Drunk Elephant, Huda Beauty, and Oskia.

Huda Beauty Empowered Eyeshadow Palette

Huda Beauty Empowered Eyeshadow Palette

Huda Beauty Empowered Eyeshadow Palette is said to be the ultimate everyday palette that contains buttery-smooth golds, coppers, browns, and neutrals in pigmented mattes, creamy gel-liner hybrids, foiled chrome metallics, and wet-look shimmer textures.

Shades included: 

  • 2 x Gel Hybrid Eyeliner Shadows – can be used as eyeshadows, liners, or eyeshadow bases once set
  • 2 x High-Shine Wet Metallics
  • 1 x Crushed Flake Gold – crushed flake metallic shadow
  • 2 x Powder Metallics Soft – shine metallic pearl shadows that build to a foil effect
  • 9 x Powder Matte Eye Shadows – intensely pigmented, velvety soft mattes with a suede finish

Huda Beauty Empowered Eyeshadow Palette swatches

Huda Beauty Empowered Eyeshadow Palette swatches

Price: $67.00

Where to buy: Cult Beauty, Selfridges


Huda Beauty Empowered Legit Lashes Mascara

Huda Beauty Empowered Legit Lashes Mascara

New Huda Beauty Empowered Legit Lashes Mascara is a double-sided weightless mascara that delivers instant drama with a lash-curling and lifting effect. It combines ‘Volume’ and ‘Curl & Length’ sides that contain volumising fibres and make lashes extra-long without falsies or extensions with just a few coats.

Price: £26

Where to buy: Cult Beauty, Selfridges 


Hourglass Ambient Lighting Edit Unlocked

Hourglass Ambient Lighting Edit Unlocked

What a collection Hourglass have just launched! Their Hourglass Ambient Lighting Edit Unlocked collection features artwork by illustrator Katies Scott and includes 3 limited-edition palettes. 5% of profits from the Unlocked Collection support the Nonhuman Rights Project.

What’s in the collection:

  • Ambient Edit Lighting Unlocked – Butterfly​ – contains two finishing powders in Ethereal Light/Diffused Light​, two blushes in Soft Flush (NEW)/Sunset Glow (NEW), and​ two highlighters in Incandescent Light/Celestial Strobe Light (NEW)
  • Ambient Edit Lighting Unlocked – Elephant​ – contains two finishing powders​ in Dim Light/Soft Light, two blushes in Iridescent Coral (NEW)/Radian Rose, one highlighter in Beaming Strobe Light (NEW), and​ one bronzer in Lustrous Bronze Light (NEW)
  • Ambient Edit Lighting Unlocked – Tiger – contains one finishing powder in Transcendent Light, two blushes in Burnish Glow (NEW)/Iridescent Blush, and three highlighters in Brilliant Glow Strobe Light (NEW)/Divine Strobe Light (NEW)/Copper Flash Strobe Light (NEW)

Price: £78 each

Where to buy: Cult Beauty, Space NK, Liberty London, Selfridges


Drunk Elephant Silkamino Collection

Drunk Elephant Silkamino Collection

Drunk Elephant have expanded their haircare range with the Silkamino collection which includes three products. The range focuses on silk amino acids and silk proteins to target over-processed hair making it healthier, shinier and softer.

Products included:

  • ​​Drunk Elephant Silkamino Mega-Moisturizing Shampoo (£22.00 for 240ml) – infused with nourishing oils, fruit extracts, and silk derivatives to fill in cracks in damaged hair shafts to provide a temporarily smoothed and shiny appearance, strengthen the hair and deeply moisturise
  • Drunk Elephant Silkamino Mega Moisturizing Masker (£24.00 for 210ml) – a silicone-free mask that contains rich in antioxidant polyphenols, lipids and fatty acids marula butter for intense hydration. Additionally, here you’ll find silk amino acids and silk sericin that smooth the shaft and make hair healthier
  • Drunk Elephant Silkamino Conditioning Leave-In Milk (£28.00 for 240ml) – a silicone-free treatment enriched with nourishing plant-derived oils to deeply hydrate damaged strands and strengthen the hair. Hydrolyzed silk fills in cracks in the hair shaft caused by damage, granting an instantly smoothed, shiny appearance, while virgin marula oil moisturises and brings back the brilliant shine

Where to buy: Cult Beauty, Niche Beauty


Oskia Super-R Retinoid Sleep Serum Capsules

Oskia Super-R Retinoid Sleep Serum Capsules

Oskia Super-R Retinoid Sleep Serum Capsules is a new anti-ageing skincare treatment with retinoids that works to visibly firm and brighten the skin. It is formulated with a blend of vitamins C, E and pro-vitamin D3 alongside a fourth-generation retinoid that improve skin radiance and tone as well as soothe and calm skin.

Price: £75 for 60 capsules

Where to buy: Space NK

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